{"id":448,"date":"2020-03-02T16:29:29","date_gmt":"2020-03-02T08:29:29","guid":{"rendered":"https:\/\/www.v5sb.com\/tm2020\/?p=448"},"modified":"2020-03-02T16:29:29","modified_gmt":"2020-03-02T08:29:29","slug":"%e4%bd%86%e6%ad%a3%e5%9c%a8-%e7%8e%af%e7%90%83%e5%ad%97%e5%8f%b7%e4%bb%b7%e6%a0%bc%e6%8e%92%e8%a1%8c","status":"publish","type":"post","link":"https:\/\/www.v5sb.com\/tm2020\/448","title":{"rendered":"\u4f46\u6b63\u5728…\u73af\u7403\u5b57\u53f7\u4ef7\u683c\u6392\u884c"},"content":{"rendered":"

2019\u5e741\u670831\u65e5\u00a0–\u00a0\u6b63\u5728\u699c\u5355\u4e2d\u6392\u540d\u6700\u9760\u524d\u7684\u662f\u4e2d\u90a6\u5de5\u5546\u94f6\u884c\u548c\u4e2d\u90a6\u521b\u7acb\u94f6\u884c,\u5dee\u522b\u6392\u540d\u7b2c8\u548c\u7b2c10\u4f4d,\u534e\u4e3a\u7d27\u968f\u5176\u540e\u6392\u540d\u7b2c12\u3002\u6b63\u57282019\u5e74\u73af\u7403\u54c1\u724c\u4ef7\u94b1500\u5f3a\u4e2d,\u524d10\u540d\u5dee\u522b\u4e3a\u4e9a\u9a6c\u900a\u3001\u82f9\u679c\u3001\u8c37\u6b4c\u3001…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2018\u798f\u5e03\u65af\u73af\u7403\u54c1\u724c\u4ef7\u94b1\u699c\u5b8c\u5907\u540d\u5355:\u4e2d\u90a6\u4ec5\u534e\u4e3a\u4e0a\u699c,\u7b2c79\u540d_\u6392\u884c\u699c…<\/p>\n

2019\u5e741\u67084\u65e5\u00a0–\u00a0\u58f0\u660e:\u300a2018\u798f\u5e03\u65af\u73af\u7403\u54c1\u724c\u4ef7\u94b1\u699c\u5b8c\u5907\u540d\u5355:\u4e2d\u90a6\u4ec5\u534e\u4e3a\u4e0a\u699c,\u7b2c79\u540d\u300b\u4e00\u6587\u7531\u6392\u884c\u699c123\u7f51(\u7f51\u53cb\u4f9b\u7a3f,\u7248\u6743\u5f52\u539f\u4f5c\u5bb6\u81ea\u5df1\u4e00\u9f50,\u8f6c\u8f7d\u8bf7\u8bb2\u660e\u6765\u5386…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2018\u5e7411\u670819\u65e5\u00a0–\u00a0\u73af\u7403\u4f01\u4e1a\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u524d10\u63ed\u6653,\u82f9\u679c\u7b2c\u4e00,\u4e2d\u90a6\u516c\u53f8\u6392\u7b2c\u51e0? \u4e00\u725b\u8d22\u7ecf \u767e\u5bb6\u53f711-1918:31 \u3010\u7b2c1\u540d\u3011\u82f9\u679c,IT\u3001\u5982\u4f55\u5546\u6807\u7533\u8bf7\u624b\u673a\u884c\u4e1a,\u662f\u7f8e\u90a6\u4e00\u5bb6\u9ad8\u79d1\u6280\u516c\u53f8,\u5176\u66fe\u7ecf\u7edc\u7eed\u4e09…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2019\u5e741\u670830\u65e5\u00a0–\u00a0\u73af\u7403\u54c1\u724c\u4ef7\u94b1500\u5f3a\u300b,\u4e9a\u9a6c\u900a\u8fde\u4efb\u73af\u7403\u6700\u6709\u4ef7\u94b1\u54c1\u724c,\u54c1\u724c\u4ef7\u94b1\u8fbe\u8fbe\u5230\u52301879\u4ebf\u7f8e\u5143;\u82f9\u679c\u7d27\u968f\u5176\u540e\u6392\u540d\u7b2c2,\u54c1\u724c\u4ef7\u94b1\u4e3a1536\u4ebf\u7f8e\u5143;\u8c37\u6b4c\u4f4d\u5217\u7b2c3,\u54c1\u724c\u4ef7\u94b1\u4e3a142…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2018\u5e7411\u670816\u65e5\u00a0–\u00a0\u300a2017\u5e74\u6caa\u4e0a\u6df1\u4e0a\u5e02\u516c\u53f8\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u699c\u300b\u548c\u300a\u4e2d\u90a6\u5b57\u53f7\u54c1\u724c\u8d77\u8272\u9648\u8bc9(…\u73af\u7403\u5468\u56f4\u521d\u5ea6\u8003\u8bd5 \u5bf9\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u4e3e\u529e\u8bc4\u8bae\u6b63\u5728\u90a6\u9645\u4e0a\u65e9\u5df2\u6709\u6210\u719f\u7684\u505a\u6cd5,\u4f46\u6b63\u5728…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2019\u5fb7\u90a6\u6700\u6709\u4ef7\u94b1\u7684100\u5927\u54c1\u724c\u6392\u884c\u699c\u51fa\u7089 \u5fb7\u90a6\u7740\u540d\u54c1\u724c\u5927…_\u4e70\u8d2d\u7f51<\/p>\n

2019\u5e749\u67084\u65e5\u00a0–\u00a0\u82f1\u90a6\u54c1\u724c\u8bc4\u4f30\u673a\u6784\u201c\u54c1\u724c\u91d1\u878d\u201d(Brand Finance)\u9881\u5e03\u201c2019\u5fb7\u90a6\u6700\u6709\u4ef7\u94b1\u7684100\u5927\u54c1\u724c\u201d\u6392\u884c\u699c\u3002\u4e2a\u4e2d\u6885\u8d5b\u5fb7\u65af-\u5954\u8dd1\u8fde\u4efb\u699c\u9996,\u5fb7\u90a6\u7535\u4fe1\u5347\u81f3\u7b2c\u4e8c\u4f4d,\u7fa4\u4f17\u6c7d\u8f66…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2018\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724cTop 100\u699c\u5355\u9881\u5e03 — \u4e2d\u90a6\u5e38\u8bc6\u4ea7\u6743\u6742\u5fd7 …<\/p>\n

2018\u5e7411\u67081\u65e5\u00a0–\u00a0\u963f\u91cc\u5df4\u5df4\u7684\u54c1\u724c\u4ef7\u94b1\u6b63\u5728\u8fc7\u53bb\u4e00\u5e74\u4e2d\u5927\u6da892%,\u4e5f\u521d\u5ea6\u8fdb\u5165\u73af\u7403\u524d10,\u6392\u540d\u7b2c9\u3002\u4eceTOP100\u6765\u770b,\u4e2d\u90a6\u54c1\u724c\u589e\u5e45\u8f83\u5927,\u6392\u6b63\u5728\u7b2c59\u4f4d\u7684\u4eac\u4e1c\u62c9\u957f\u4e8694%,\u589e\u901f\u7b2c\u4e00\u3002\u7f8e\u90a6\u5171\u6709…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2017\u5e747\u670820\u65e5\u00a0–\u00a0\u82f1\u90a6\u7740\u540d\u54c1\u724c\u8bc4\u4f30\u673a\u6784Brand Finance\u53d1\u5916\u4e862017\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c500\u5f3a\u699c\u5355,\u8c37\u6b4c\u51fb\u8d25\u82f9\u679c,\u4ee51094.7\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4ef7\u94b1\u4f4d\u5c45\u699c\u9996,\u6b63\u57282017\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c500\u5f3a\u699c\u5355\u4e2d,…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2018\u5e7410\u670823\u65e5\u00a0–\u00a0\u5b57\u53f7\u54c1\u724c\u94bb\u63a2\u9662\u9881\u5e03\u300a2017\u6caa\u6df1\u4e0a\u5e02\u516c\u53f8\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u699c\u300b(\u4e0b\u79f0\u201c\u300a\u6392\u884c…\u516c\u53f8\u5b57\u53f7\u54c1\u724c\u8ba4\u8bc6\u4f17\u6570\u8f83\u5f3a,\u54c1\u724c\u90a6\u9645\u5316\u8d8b\u5411\u65e5\u76ca\u663e\u8457,\u5b57\u53f7\u5b89\u6392\u65e5\u8d8b\u73af\u7403\u6563\u64ad…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2016\u5e745\u670813\u65e5\u00a0–\u00a0\u798f\u5e03\u65af(Forbes)\u53d1\u5916\u4e862016\u5e74\u5ea6\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c\u6392\u884c\u699c,\u4e2a\u4e2d\u82f9\u679c\u3001\u8c37\u6b4c\u548c\u5fae\u8f6f\u5dee\u522b\u4ee51541\u4ebf\u7f8e\u5143\u3001825\u4ebf\u7f8e\u5143\u548c752\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4ef7\u94b1\u4f4d\u5c45\u54c1\u724c\u699c\u524d\u4e09\u7532\u3002\u798f…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

\u6700\u4f73\u8c1c\u5e95: \u5373\u65e5,\u5168\u90a6\u54c1\u724c\u5b57\u53f7\u4ef7\u94b1\u8bc4\u4f30\u7f51\u7ad9Brandirectory\u9881\u5e03\u4e86\u6700\u65b0\u73af\u7403\u6700\u6709\u4ef7\u94b1\u7684500\u4e2a\u54c1\u724c,\u5bf9\u516c\u53f8\u54c1\u724c\u4ef7\u94b1\u4e3e\u529e\u8bc4\u4f30\u5e76\u4e08\u91cf\u54c1\u724c\u6536\u76ca,\u7f8e\u90a6\u54c1\u724c\u5360\u4e86185\u4e2a,\u5e2d\u5377\u4e86\u524d10\u4e2a\u4e2d…\u66f4\u4f17\u95ed\u4e8e\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c\u7684\u9898\u76ee\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2016\u5e745\u670813\u65e5\u00a0–\u00a0\u798f\u5e03\u65af(Forbes)\u53d1\u5916\u4e862016\u5e74\u5ea6\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c\u6392\u884c\u699c,\u4e2a\u4e2d\u82f9\u679c\u3001\u8c37\u6b4c\u548c\u5fae\u8f6f\u5dee\u522b\u4ee51541\u4ebf\u7f8e\u5143\u3001825\u4ebf\u7f8e\u5143\u548c752\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4ef7\u94b1\u4f4d\u5c45\u54c1\u724c\u699c\u524d\u4e09\u7532\u3002\u798f…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

\u300a2017\u6caa\u6df1\u4e0a\u5e02\u516c\u53f8\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u699c\u300b\u6b63\u5728\u4eac\u9881\u5e03_\u884c\u4e1a\u89c6\u754c-\u516b\u6212…<\/p>\n

2018\u5e7411\u67081\u65e5\u00a0–\u00a0\u5373\u65e5,\u4e2d\u90a6\u90a6\u6c11\u5927\u5b66\u4e2d\u90a6\u5b57\u53f7\u54c1\u724c\u94bb\u63a2\u9662\u6b63\u5728\u4eac\u9881\u5e03\u4e86\u300a2017\u6caa\u6df1\u4e0a\u5e02\u516c\u53f8\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u699c\u300b(\u4e0b\u79f0\u5b57\u53f7\u54c1\u724c\u4ef7\u94b1\u6392\u884c\u699c)\u3002\u8be5\u6392\u884c\u699c\u4f9d\u636e\u5b57\u53f7\u54c1\u724c\u6536\u76ca\u4e0e\u5b57\u53f7…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

Interbrand\u9881\u5e032018\u4e2d\u90a6\u6700\u4f73\u54c1\u724c50\u5f3a\u6392\u884c\u699c – \u7b26\u53f7\u8c0d\u62a5\u5c40<\/p>\n

2018\u5e745\u670830\u65e5\u00a0–\u00a0\u901a\u8fc7\u5e94\u7528\u5f00\u521b\u7684\u54c1\u724c\u4ef7\u94b1\u8bc4\u4f30\u4e3e\u63aa,Interbrand\u9881\u5e03\u76842018\u4e2d\u90a6\u6700\u4f73\u54c1\u724c\u6392\u884c\u699c\u4e5f\u8bb8\u4e3a\u4e2d\u90a6\u4f01\u4e1a\u4f9b\u7ed9\u54c1\u724c\u8d77\u8272\u7684\u7d27\u6025\u53c2\u8003\u3002\u6b63\u5728\u529b\u56fe\u4e0eInterbrand \u73af\u7403\u8bc4\u4f30\u4e3e\u63aa\u4fdd…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2016\u5e741\u670818\u65e5\u00a0–\u00a02015\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c\u6392\u884c\u699ctop100 – 2015\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u54c1\u724c\u6392\u884c\u699ctop100 2015-06-06 13:22:24 \u7ebf\u5e74\u7684\u699c\u5355\u5185\u4e2d, \u53d7\u4e0a…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2011\u5e748\u670810\u65e5\u00a0–\u00a0\u82f1\u90a6\u54c1\u724c\u4ef7\u94b1\u63a5\u6d3d\u516c\u53f8Brand Finance\u6bd4\u6765\u8bc4\u9009\u51fa\u4e86\u73af\u7403\u5341\u5927\u6700\u6709\u4ef7\u94b1\u5b57\u53f7\u3002tm\u5546\u6807\u57df\u540d\u67e5\u8be2Google\u4ee5443\u4ebf\u7f8e\u5143\u4f4d\u5c45\u699c\u9996,\u8d85\u8d8a\u4e86\u8f6f\u4ef6\u5e1d\u90a6\u5fae\u8f6f,\u800c\u84dd\u8272\u4f1f\u4eba\u540d\u5217\u7b2c\u56db,\u5e02\u503c\u6700\u9ad8\u7684…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2015\u5e745\u670829\u65e5\u00a0–\u00a02015\u5e74\u798f\u5e03\u65af\u73af\u7403\u54c1\u724c\u4ef7\u94b1100\u5f3a\u6392\u884c 2015-05-29 \u9605: \u8f6c: \u5206\u4eab \u6392\u540d \u54c1\u724c \u54c1\u724c\u4ef7\u94b1 (\u4ebf\u7f8e\u5143) \u4e00\u5e74\u4ef7\u94b1\u8f6c\u53d8(%) \u54c1\u724c\u8425\u6536 (\u4ebf\u7f8e\u5143) 1 \u82f9\u679c\/Apple 145…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2019\u73af\u7403\u6700\u6709\u4ef7\u94b1TOP50\u8863\u9970\u54c1\u724c\u53d1\u5916,Nike\u8fde\u4efb\u699c\u9996(\u9644\u5b8c\u5907\u699c\u5355) -…<\/p>\n

2019\u5e743\u67081\u65e5\u00a0–\u00a0\u6b63\u5728\u699c\u5355\u4e2d,Uniqlo(\u4f18\u8863\u5e93)\u548cZara\u7b49\u75be\u65f6\u5c1a\u96f6\u552e\u5546\u7684\u54c1\u724c\u4ef7\u94b1\u4e5f\u6b63\u5728\u8fd9\u4e00\u5e74\u5185\u5f3a\u52b2\u62c9\u957f\u3002 \u745e\u58eb\u865a\u8017\u54c1\u8155\u5916\u54c1\u724cRolex(\u52b3\u529b\u58eb)\u4ee580.4\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4ef7\u94b1\u6392\u540d\u7b2c\u5341\u4f4d…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2016\u5e7410\u670825\u65e5\u00a0–\u00a0\u5168\u90a6\u4e0a\u6700\u5177\u4ef7\u94b1\u7684\u56db\u5927\u54c1\u724c,\u4ed6\u4eec\u5b57\u53f7\u5b89\u6392\u7684\u6d41\u7a0b,\u4f60…1\u3001apple\u82f9\u679c \u82f9\u679clogo\u662f\u73af\u7403\u6700\u8457\u540d\u7684logo\u4e4b\u4e00,…\u4e2d\u90a6\u6295\u8d44\u4eba\u5bcc\u8c6a\u6392\u884c\u699c \u6295\u8d44\u5bb6 \u00b7 \u5373\u65e522:03 \u8425\u9500…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n

2013\u5e745\u670821\u65e5\u00a0–\u00a02013\u5e74\u73af\u7403\u6700\u5177\u4ef7\u94b1\u768420\u4e2a\u54c1\u724c\u6392\u884c\u699c\u5df2\u51fa\u7089\u3002\u7eb5\u7136\u82f9\u679c\u7684\u80a1\u7968\u4ee3\u4ef7\u9677\u5165\u82e6\u6597,\u5176CEO\u8482\u59c6\u00b7\u5e93\u514b\u7684\u7acb\u5f02\u624d\u7565\u4e5f\u8499\u53d7\u8d28\u7591,\u4f46\u82f9\u679c\u4ecd\u6b63\u57282013\u5e74\u6700\u6709\u4ef7\u94b1\u7684\u54c1\u724c\u6392\u884c…\u73af\u7403\u5b57\u53f7\u4ef7\u94b1\u6392\u884c<\/p>\n","protected":false},"excerpt":{"rendered":"

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